Merlin Entertainments has appointed Craig Inglis as it first-ever chief marketing officer, completing the line-up of its executive leadership team.
Search Results for “CMO”
Over 60% of CMOs recognised in Forbes ‘top’ list are women
Forbes has released its Top Entrepreneurial CMO list, featuring Goldman Sachs’ Fiona Carter, Lego’s Julia Goldin and Amazon’s Claudine Cheever.
Former Kraft Heinz CMO joins Bacardí
Bacardí has appointed former Kraft Heinz chief marketing officer Irina Rodina as its new senior vice-president for marketing strategy and operations.
Are CMOs for the scrap heap? Why 21st century marketing has moved on
Have CMOs become consigned to the scrap heap? Marketing Beat asks industry experts whether 21st century business has simply moved on.
Starbucks to scrap global CMO role
Global café chain Starbucks is set to drop its global CMO role after promoting the incumbent Brady Brewer as CEO of its international business.
Schuh recruits former Arcadia stalwart as new CMO
British footwear retailer Schuh has strengthened its senior leadership team with the appointment of Stephanie Legg as its new CMO.
Frasers Group CMO departs and 25% of marketing department at risk
Frasers Group’s chief marketing Beckie Stanion has left the retail firm as it looks to restructure its marketing team.
PayPal poaches Cash App’s CMO
Fintech firm PayPal has appointed Geoff Seeley as its new chief marketing officer effective immediately. He replaces the outgoing Leanne Sheraton.
Former Channel 4 CMO unveiled as new M&C Saatchi chief executive
Former Channel 4 CMO Zaid Al-Qassab has been named as the new group chief executive of London shop M&C Saatchi, his first agency role.