Vivaldi expands gobal leadership team with new media & entertainment partner

US brand transformation firm Vivaldi has expanded its global leadership team with the appointment of Michael Monheim as a new partner in its media and entertainment division.

Monheim’s new position will focused around working with the company’s existing client roster, whilst driving the expansion of its portfolio within the media and entertainment sphere.

Having amassed close to 30 years’ experience in the media sector working for firms such as Viacom and Axel Springer, Monheim joins Vivaldi from global weather media group Accuweather, where he recently worked as vice-president of international business development.

“The changing landscape of media and entertainment is opening new opportunities for businesses and brands,” Vivaldi founder and CEO, Erich Joachimsthaler said.

READ MORE: Tug appoints Darra Naiman as its Canada MD

“Michael’s expertise will ensure that Vivaldi can continue our mission of enabling companies in media and entertainment to reimagine how they create value.

He continued: “We are moving to a world of collaborative, not competitive advantage and companies that foster shared value for brands, society, customers and even competitors will grow and win.”

Monheim himself added: “I am very excited to join Vivaldi Group’s international consultancy, as it expands its current service offerings, in media and entertainment.

“Working together with Vivaldi’s top-notch talent across the globe, I plan to leverage my experience and relationships in international media, to help expand Vivaldi’s new services, products and ventures to more brands and partners across the world.”

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