NME has released a standalone free print issue to celebrate the launch of Warner Bros’ upcoming ‘Elvis’ biopic, set to hit UK screens on Friday, 24 June.
The 36-page limited-edition issue of the iconic British music magazine, which has been online-only since 2018, will be solely dedicated to the life and career of rock pioneer Elvis Presley.
Included within the issue will be interviews with the film’s star, Austin Butler, and the film’s director, Baz Luhrmann, alongside an Elvis-themed photoshoot and an NME guide to 10 Elvis tracks you didn’t know.
The physical edition will be made available to the wider public via tube and mainline stations, selected HMV stores, indented record stores and cinemas across the UK from today (16 June).
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“Elvis is the ultimate rock’n’roll icon, and we are thrilled to be a part of this hugely anticipated release,” NME Networks chief operating and commercial officer, Holly Bishop said.
“NME turned 70 this year, and for 66 of those years we’ve been writing about Elvis Presley, putting us into a uniquely credible position to deliver this immersive partnership.
She continued: “Baz Luhrmann’s colourful and unique vision chimes perfectly with the raucous independent spirit of NME.
“There’s no better way to lead the conversation around this release than by producing an instant collectible that will undoubtedly get audiences talking about Elvis.”
Warner Bros Pictures International UK executive director marketing, film and games, Martin Gough added: “Throughout the 1960s and 70s NME captured Elvis’s story for a British audience; today it has defined how his cultural influence is still overwhelmingly relevant to a young audience.
“Baz Luhrmann’s film celebrates the life and creativity of the music icon; NME’s special edition print and online content highlights how he continues to inspire music, artists, fashion and popular culture in 2022.”
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