Mullenlowe have created the campaign comes after winning The Creative Shootout 2024 competition to work with Carers UK.
Sky Media poaches Thinkbox director for insight and measurement role
Sky Media has appointed Matt Hill as its newest director of insight and measurement, following a competitive search process.
Barclays stars Nick Knowles in Channel 5 social media series
Barclays’ latest partnership with Channel 5 and Sky Media will see it star Nick Knowles in a new six-part social media series focused on encouraging honest conversations about money.
Sky goes beyond ‘eyeballs on screen’ to measure emotional involvement
Sky Media’s new set of metrics aim to move the discussion around TV viewing from mere eyes on screen to how absorbed viewers are.
Ocean Bottle unveils Sky Zero Footprint award-winning campaign
Sky Zero Footprint Fund finalist Ocean Bottle is making it TV advertising debut with a new campaign warning about the threat of plastic
Sky Media enhances Search Behaviour Targeting with fresh partnership
Sky Media enhances Search Behaviour Targeting with fresh partnership.
Sea Life set to make a splash with morning sponsor slot on Sky Media’s kids portfolio
Sea Life’s creative will play across Sky Media’s nine dedicated commercial kids’ channels every morning, reaching millions of parents and children.
St. James’s Place partners with Sky Arts for first TV sponsorship
Financial brand St. James’s Place has partnered with Sky Arts to drive brand awareness across a more diverse range of viewers.
Watch: JD Williams signs Gok Wan to promote new Channel 5 sponsorship deal
JD Williams is kicking off its exclusive sponsorship of Channel 5’s Inspired Living with a campaign starring Gok Wan, Judi Love and Helen Skelton.
Eat Them To Defeat Them campaign returns to get kids chomping veg
Veg Power, ITV, Channel 4 and Sky Media will reinstate the ‘Eat Them To Defeat Them’ campaign, bringing it back to UK screens and schools. The campaign, which was devised…
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