Pepsi’s highly-anticipated re-brand is set to hit UK shelves in earnest from next month, with a new visual identity reminiscent of its iconic 90s logo.
WHSmith responds to criticism of controversial WHS rebrand
WHSmith has responded to the outcry following its its controversial decision to rebrand some stores with a new version of its logo.
Stink Studios unveils top-down revamp for golf brand Manors
Golfing brand Manors has this week unveiled a new brand identity handled by Stink Studios, with a focus on high-quality performance goods.
Make or break: Are rebrands really worth the hassle?
Marketing Beat asks the experts for their verdict on some recent rebrands to find out whether or not they are a hit or a resounding miss.
Ocado to revamp rapid delivery service Zoom
Ocado’s rapid delivery service, Ocado Zoom is set to be revamped with a new logo and a new name, “Zoom by Ocado”. Brand colours will be livened up from greens…
Read MoreHermes: Troubled delivery firm rebrands as Evri
Delivery firm Hermes has rebranded as Evri, following a series of controversies negatively impacted its brand image over the last two years. The rebrand will be rolled out across all depots,…
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