Online is set to dominate the future of advertising for decades to come, but advertisers should be wary of dismissing more traditional formats.
IPA Bellwether: Marketing budgets showing strongest growth since 2014
Marketing budgets experienced their strongest level of growth in almost a decade in Q4 of 2023 according to the IPA’s latest Bellwether report.
Behind the judges curtain: judging the DMA Awards 2023
The DMA Awards showcase the best talent the UK marketing industry has to offer, so we took a seat on the judges table to find out more.
Christmas shopping: How brands can stand out during the golden quarter
Marketers share how brands can make sure they stand out among the Christmas noise, especially during retail’s most competitive time of the year.
IPA celebrates 36 agencies who achieved CPD Gold Accreditation for professional development
The IPA has highlighted the 36 agencies that have achieved CPD Gold Accreditation for their ‘exceptional’ professional development in 2022.
Trading Places: Industry moves you may have missed, including Havas, M&C Saatchi and VMLY&R
MB brings you the latest industry moves you may have missed, from the biggest brands to the most high-profile agencies…
RAPP UK taps internal talent for new social director role
Customer experience agency RAPP UK has promoted Jamie Marks to the newly-created role of social director as it looks to expand its social…
‘Have a Word’ Mayor of London and Ogilvy UK campaign wins the Grand Prix at DMA Awards 2022
The Mayor of London and Ogilvy UK have taken home the Grand Prix at the DMA Awards 2022 for their ‘Have a Word’ campaign.