From McDonald’s billboards that we’re lovin’ to talking billboards from easyJet – Marketing Beat selects seven top OOH creatives in 2024 so far…
RNIB campaign showcases vital importance of alt text for the vision impaired
The RNIB is spotlighting the importance of alt text in helping people with sight loss enjoy images and art that would otherwise be inaccessible.
Watch: Freemans enlists Katherine Ryan for credit-focused TV campaign
Freemans latest spring campaign enlists TV’s Katherine Ryan to promote Flexi3, its first new customer credit offering in 13 years.
Knorr and MullenLowe call out bum deal given to veg by gaming industry
Knorr has partnered with creative agency MullenLowe to call on the gaming industry for greater vegetable representation within its content.
Watch: Co-op Christmas 2023 film focuses on ‘gift of community spirit’
The Co-op is focusing on the ‘gift of community spirit’, as it continues to support local causes with the second stage of its 2023 Christmas campaign.
Co-op champions community causes in stripped-back 2023 Christmas campaign
Co-op is focusing on the ‘gift of community spirit’ for its 2023 Christmas campaign, as its aims to give local causes a tangible cash boost.
Sloggi and MullenLowe throw an international house party to celebrate Body ADAPT Twist range
Underwear fashion brand Sloggi has celebrated the launch of its new Body ADAPT Twist range by unveiling a campaign titled ‘House Party’.
Bupa tackles negative care home stereotypes with playful new film
Healthcare provider Bupa is aiming to shine a spotlight on later life with the launch of a new campaign to support its ‘This is health’ brand platform.
St Luke’s appoints new joint chief creative officer
Independent agency St Luke’s has promoted its executive creative director Rich Denney to the newly created role of joint creative officer.
New Balance challenges runners to ‘runlock’ their true potential in latest TV ad
Mediahub and MullenLowe have partnered with footwear firm New Balance to launch a new, integrated campaign aiming to inspire runners to…