Alzheimer’s Society has taken over Blackpool with a set of arresting, hyperlocalised OOH ads which shed light on the everyday reality of living with dementia.
Hovis plans its big return to TV with £2m campaign from VCCP
Hovis will return to screens with familiar ad re-runs featuring new voices, before making a bigger splash with a fresh campaign.
Medialab snaps up Save the Children planning and buying account
Independent media agency Medialab has snapped up the planning and buying account for charity Save the Children.
ClearScore breaks the mould with touching cost-of-living ad
Credit score app ClearScore is looking to break the mould with a boldly emotion-led campaign that aims to connect to reality of financial challenges and ambitions facing its users. Devised…
Read MoreIPA celebrates 36 agencies who achieved CPD Gold Accreditation for professional development
The IPA has highlighted the 36 agencies that have achieved CPD Gold Accreditation for their ‘exceptional’ professional development in 2022.