Bacardí has appointed former Kraft Heinz chief marketing officer Irina Rodina as its new senior vice-president for marketing strategy and operations.
Watch: Heinz spotlights irrational love for the sauce in latest ad
Heinz pays tribute to those who are willing to go the extra mile in its latest ad, which spans digital and print.
Heinz reignites ‘ridiculous’ ketchup-on-pasta debate
Heinz is asking whether its new Tomato Ketchup Pasta Sauce is ‘ridiculously wrong or ridiculously good’ – and, yes you did read that correctly.
Heinz and Lick paint the town red with new ketchup-inspired hue
Heinz has teamed up with paint brand Lick to unveil a limited-edition paint colour inspired by the condiment brand’s iconic Tomato Ketchup.
Fuelling England’s success: Heinz teams up with Lioness for World Cup campaign
Heinz has teamed up with Lioness Bethany England in a campaign celebrating the start of the 2023 Women’s World Cup and the footballer’s favourite snack.
Ed Sheeran gets ‘tingly’ with Ted in latest Heinz ad
Ed Sheeran can be seen getting his sauce on with a giant bear in the latest Heinz ad campaign, this time for new hot sauce brand Tingly Ted’s.
Heinz debuts global ad campaign celebrating fans ‘irrational love’ for the brand
Heinz has leaned heavily into its iconic legacy and dedicated fanbase as it celebrates the “irrational love” for the brand with its first ever global ad.
Heinz partners with Dentsu and Teads to measure attention in campaigns
The Kraft Heinz Company and Dentsu have announced a partnership with Teads, a global media platform, to build upon its ‘Attention Program’.
Co-op unveils branded partnership to help keep children entertained this summer
Co-op has unveiled a branded partnership campaign with five brands to help families keep their children entertained this summer.