Marketing Beat sits down Meanwhile’s co-founder and chief commercial officer Tim Jones to discuss Iceland’s upcoming advert, the cost-of-living crisis and whether the use of celebrities is the way forward.
Watch: Waitrose goes behind the scenes for ‘special’ Christmas 2022 ad campaign
Waitrose has launched its 2022 Christmas ad campaign, highlighting the dedication, time and effort that goes into every step of making the big day special.
A Christmas in crisis: Have supermarket ad campaigns struck the right tone?
While some are going full-on fairytale and celebrating everything that is wonderful about the festive season, others are taking the opportunity to focus on the ‘real meaning of Christmas’.
Kevin the Carrot stays Home Alone for Aldi Christmas 2022 advert
Kevin the Carrot makes his much-anticipated TV return today, Thursday, November 10 as Aldi launches its full Christmas advert for 2022.
WATCH: Kevin the Carrot is back as hero of Aldi Christmas 2022 World Cup advert
Kevin the Carrot is back for Aldi Christmas 2022 World Cup advert, making a comeback in a 50-second teaser for the festive ad campaign.
Christmas ads 2022: Not On The High Street launches new ‘Celebrate Christmas’ campaign
Online marketplace Not On The High Street has officially launched its Christmas marketing campaign for 2022 to run across its own channels.