The British horse racing sector is looking to build public trust about horse welfare and safety with a hard-hitting new campaign.
Are CMOs for the scrap heap? Why 21st century marketing has moved on
Have CMOs become consigned to the scrap heap? Marketing Beat asks industry experts whether 21st century business has simply moved on.
Breast Cancer Now uses AI to share ‘hopes for the future’ at Saatchi gallery
Breast Cancer Now is highlighting the true value of time for people living with incurable secondary breast cancer with a harrowing campaign film.
Gymbox targets Gen Z Londoners with first OOH ads of 2024
London fitness brand Gymbox has launched its latest out-of-home advertising campaign, focusing on what makes Londoners and their lifestyles unique.
Breast Cancer Now sheds light on hidden stories with diverse film
Breast Cancer Now has unveiled a short film created by BMB, exploring what life is truly like for those living with secondary breast cancer.
Pride of England: 6 of the best campaigns celebrating the Lionesses’ historic World Cup final
MB looks at the six best campaigns making the rounds following from the Lionesses’ historic run to the Word Cup final on Sunday.
Breast Cancer Now’s new campaign encourages more open conversation about cancer
Breast Cancer Now has launched a new integrated print campaign to encourage more open and honest conversations about breast cancer.
Italian beer brand Menabrea enlists BMB to crack UK market
Creative agency BMB has been appointed by premuim Italian beer brand Menabrea to be its lead creative partner after a competitive pitch process.
LTA tasks BMB with driving youth engagement in tennis
The Lawn Tennis Association (LTA), British tennis’ governing body has today named creative agency BMB as the lead creative partner for LTA Youth.