Global creative agency Wieden+Kennedy has made two strategic promotions across planning and growth within its UK business, W+K London.
Watch: PG Tips stars Top Boy’s Ashley Walters in £12m marketing push
PG Tips first ad in eight years stars Top Boy actor Ashley Walters as it revamp its brand positioning to attract a new generation of tea drinkers.
Master Personalisation in 2024
Watch: Crisp ‘N Dry gets more ‘N more versatile in new spot
Crisp N’ Dry is tapping into its iconic ‘N’ to showcase its versatility as the rapeseed oil brand looks to reinvent itself for a new generation of cooks.
Watch: Judi Dench goes undercover in new MoneySupermarket spot
Moneysupermarket has shared its latest ad directed by Shakespeare In Love director John Madden, starring Judi Dench at the opera.
Powerful ad campaign says UK trans+ communities have ‘always been here’
The UK’s first ever Trans+ History Week has launched with a powerful UK-wide advertising campaign, stating clearly that the trans community has ‘always been here, and always will be’.
Data: Junk food brands hook young children with bright packaging
Food companies use techniques like bright packaging to entice children to consume unhealthy foods, according to campaign group Bite Back.
ASOS marketing boss on being at the ‘forefront of customers’ minds’
Asos marketing boss has spoken about the challenges of ensuring the online fashion retailer is always at the “forefront of customers’ minds” as he looks to steer the brand back towards profitability.
Opinion: The Sambagate debate – are politicians killing our kicks?
Energy PR’s Susannah Morgan reflects on the reaction to Rishi Sunak wearing Sambas and how brands should face the fall-out of PR disasters.
Confused.com unveils whistling bonanza for ‘refreshed’ brand campaign
Confused.com has launched a brand platform to spotlight the peace of mind that using the price comparison for big financial decisions can offer.
Havas creates new CDO role to head up digital ‘centre of excellence’
Havas Media Network UK has promoted Paul Bland to newly-created role of chief digital officer, to establish a ‘centre of excellence’ across digital.
Frijj OOH bottle goes missing as fans ‘Feel the Urjj’
Frijj is bringing its iconic ‘Feel the URjj’ tagline to life as it bigs up the irresistible power of the milkshake in its first new campaign for eight years.
Snappy Shopper kicks off retail media offer with Aitch’s fizzy water brand Syps
Snappy Shopper is getting its new retail media offering started on the right note as it partners with fizzy water brand Syps, founded by British music artist, Aitch.
Watch: Volkswagen dubs itself ‘the people’s car’ in new Adam&eve DDB spot
Volkswagen is celebrating its heritage as “the people’s car” in a new brand platform tapping into real-life VW stories and emotional connections.
W+K London makes strategic promotions across business
Global creative agency Wieden+Kennedy has made two strategic promotions across planning and growth within its UK business, W+K London.
Watch: PG Tips stars Top Boy’s Ashley Walters in £12m marketing push
PG Tips first ad in eight years stars Top Boy actor Ashley Walters as it revamp its brand positioning to attract a new generation of tea drinkers.
Master Personalisation in 2024
Watch: Crisp ‘N Dry gets more ‘N more versatile in new spot
Crisp N’ Dry is tapping into its iconic ‘N’ to showcase its versatility as the rapeseed oil brand looks to reinvent itself for a new generation of cooks.
Watch: Judi Dench goes undercover in new MoneySupermarket spot
Moneysupermarket has shared its latest ad directed by Shakespeare In Love director John Madden, starring Judi Dench at the opera.
Powerful ad campaign says UK trans+ communities have ‘always been here’
The UK’s first ever Trans+ History Week has launched with a powerful UK-wide advertising campaign, stating clearly that the trans community has ‘always been here, and always will be’.
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