The Loch Lomond Group (LLG) has enlisted creative agency Thirst to create a new premium brand to shake up its blended malts proposition.
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Wavemaker secures US$60 m Adevinta account after competitive pitch process
A Group M team led by creative agency Wavemaker has been named as the global agency network for Adevinta following a competitive pitch…
Watch: Lucozade Sport calls on the UK to get moving in latest adam&eveDDB TV spot
Sports drink Lucozade Sport is calling on the nation to ‘get moving’ with a new brand campaign aimed at getting Britons in shape this January.
Opinion: Why Harry and Meghan’s Netflix special is a storm in a PR teacup
Edward Coram James, CEO of Go Up, explains why the Harry and Meghan Netflix docuseries is nothing more than a storm in a PR teacup.
Watch: Grosvenor Casinos unveils vibrant new identity with TV campaign
Grosvenor Casinos has unveiled a bold new re-brand as part of a wider repositioning strategy as the firm looks to broaden its appeal.
IPA and Snapchat team up to launch ad career competition for young people
IPA has launched a competition for young people that will see them produce a real-world ad campaign that will feature on Snapchat early next year.
EE launches new campaign rooted in providing genuine value for money
Iconic London agency Saatchi & Saatchi has unveiled a series of new visual assets promoting EE’s Value For Money and Full Fibre Broadband…
Gymshark depicts the reality of a sweaty workout in its latest campaign
Gymshark’s latest campaign ‘Look Good, Lift Ugly’ wishes to challenge the perfect image of gym-goers it is often guilty of portraying.
Virgin Active kickstarts ‘It All Counts’ campaign to get the nation moving
Virgin Active has unveiled a major new campaign titled ‘It All Counts’ in a bid to recruit new members to its health clubs across the UK.
Gatorade supports Women’s EURO match officials in ‘world first’ training programme
Sports drink brand Gatorade has collaborated with UEFA to ‘optimise’ female match officials’ health during the Women’s EURO.