KFC is playing on the traditionally depressing weather of the Great British summer with a new campaign for the launch of its Ultimate BBQ Burger.
Waitrose ‘wonky billboard’ stunt pays off as council misses angle
A Waitrose marketing stunt left a London council looking decidedly lop-sided after it fenced off one of its own advertising billboards.
William Hill took over Liverpool’s radio tower to mark Grand National
To mark the Grand National William Hill transformed Liverpool’s St Johns Shopping Centre into a towering screen for the company’s adverts. Lit up in blue with yellow font, the 453-foot…
Read MoreDirect Line destroys giant wedding cake at Blenheim Palace
Insurance firm Direct Line is encouraging British drivers to think twice before getting behind the wheel the morning after drinking at a wedding.
Lacoste enlists Novak Djokovic and Venus Williams for blockbuster brand campaign
Iconic fashion house Lacoste has unveiled its latest big-budget brand campaign, recruiting big names from the worlds of tennis and the arts.
UnHerd boycotted by advertisers after ‘anti-trans’ articles
Current affairs website UnHerd is in the midst of a boycott from many online advertisers after publishing articles deemed to be ‘anti-trans’.
Reckitt appoints McCann Content Studio to UK social and influencer account
Reckitt has appointed McCann London’s in-house social and influencer specialist unit as the new UK social and influencer agency of record.
Labour party taps into TikTok influencers to get voters
The Labour Party has appointed a dedicated employee to work with social media influencers to share positive messages about the party ahead of this year’s general election. The move has…
Read MoreFashion retailers slash marketing budgets as recession’s impact persists
Fashion retailers are slashing their marketing budgets as persistently tough economic headwinds place increasing uncertainty on campaigns.
Shelter partners with Rankin for sustainable fashion launch
Shelter has partnered with renowned photographer Rankin to showcase its sustainable fashion offering available across its charity chops nationwide.