Cadbury has opened a pop-up ‘Mean Tweetshop’ in Soho to showcase its vegan alternative, the ‘Plant Bar’ and playfully challenge negative stereotypes about vegan chocolate. While stocks last, the confectioner…
Read MorePepsi targets youthful audience with TikTok collaboration for new campaign
Pepsi has partnered with Italian TikTok star Khaby Lame in the run up to the US release of its latest beverage, Pepsi Nitro. Pepsi Nitro will hit the shelves on…
Read MoreGirls Aloud’s Kimberley Walsh swaps singing for DIY in new Wickes Partnership
Wickes has unveiled its ‘first official talent partnership’ with Girls Aloud singer, presenter and actress Kimberley Walsh.
Meta and NatWest unveil competition to help women in business
Meta and NatWest have launched a new competition to empower female entrepreneurs with business and digital advertising skills across the UK.
Amazon, Google, Meta, Twitter, TikTok and Yahoo volunteer to be part of ASA ‘transparency’ pilot
The Advertising Standards Authority (ASA) has announced ‘a world first’ pilot to explore how digital companies adhere to advertising regulations.
National Lottery operator fined £3m by Gambling Commission
The Gambling Commission has fined National Lottery operator Camelot UK £3.15 million for three failures made on its mobile app.
In The Style ‘misleading’ discount promotions banned by ASA
The Advertising Standards Authority (ASA) has demanded In the Style takes down Instagram and website promotions with false discount claims.
Paco Rabanne partners with London’s NTS Radio to promote new talent
Paco Rabanne announces collaboration with London radio station NTS, setting up ‘A Million Ways to Make It’ fund to support up-and-coming artists.
Screwfix celebrates British tradies with new ‘Choice of Champions’ campaign
Hardware retailer Screwfix has unveiled its new ‘The Choice of Champions’ campaign, produced in partnership with marketing agencies Chime 360 and Wavemaker. Spearheading the campaign is the release of a…
Read MoreCadbury partners with Manchester United for virtual Easter egg hunt
Cadbury has brought back its virtual Easter egg hunt, the ‘Cadbury Worldwide Hide’ for a second year running, partnering with Manchester United FC for an expanded promotional campaign. Members of…
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