Insurance firm Direct Line is encouraging British drivers to think twice before getting behind the wheel the morning after drinking at a wedding.
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Direct Line relaunches iconic sonic branding after 10-year hiatus
Direct Line has relaunched its iconic sonic identity for the first time in over a decade, showcasing both a new sonic logo and hero brand anthem.
Direct Line transforms a van into an office to shine a light on tool theft
Direct Line for Business has unveiled its ‘This is not a van’ campaign to spotlight the impact tool theft has on tradespeople across the UK.
Watch: Direct Line taps Love Island’s Chris Taylor for latest social campaign
Direct Line has recruited leading content creators Chris Taylor and Sophie Craig for its latest social media campaign, in the hopes of increasing…
McDonald’s ad directed by Hot Fuzz director Edgar Wright receives mixed reviews online
McDonald’s UK has unveiled its latest ad ‘Fancy a McDonald’s?’ directed by Hot Fuzz and Shaun of the Dead filmmaker Edgar Wright.
UK adspend grows 6.1% to £36.6 billion as online dominates
The UK advertising market reported a £36.6 billion adspend in 2023, a 6.1% increase in investment on 2022, the 13th annual expansion in 14 years.
Online entertainment drives digital adspend as sector dwarfs GDP growth
The UK’s digital ad market grew by 11% in 2023, reaching a total value of £29.6 billion and far outpacing GDP growth of 0.1%.
British children are ‘bombarded’ with online gambling ads, GambleAware warns
British children are being bombarded by gambling ads and images online GambleAware has warned, in a blatant breach of government legislation.