Price comparison platform Confused.com has named Elvis as its digital marketing creative agency, following a competitive pitch process.
The comparison platform has reported that the creative agency will assist it in developing a channel-first digital creative strategy for its brand platform ‘Just Use Confused.com’.
The strategy will apply across email, Facebook, TikTok, Instagram and YouTube.
Confused.com’s new strategy will be rolled out in the second quarter of 2025.
Subscribe to Marketing Beat for free
Sign up here to get the latest agency-related news sent straight to your inbox each morning
Confused.com chief marketing officer Geoff Bull said: “Elvis’s focus on creating channel-first campaigns aligns with our strategy which will allow us to build brand equity and amplify the work we’re currently doing as part of our ‘Just Used Confused.com’ platform.
“Using their expertise and strong insights, we’re looking forward to delivering campaigns that are integrated across a number of platforms and showcase our brand even further.”
Elvis managing director and sustainability lead Caroline Davidson added: “Confused.com is our first client in the financial services sector, so this is a significant win for us. We believe creativity should be fun – both in how we approach the process, and in the ideas that we deliver, and this philosophy aligns perfectly with Confused.com’s ambitions.
“We’re really looking forward to partnering with them to help further build their brand and drive results across digital channels.”
