Leading UK homewares retailer Dunelm has revealed the latest film in its Home of Homes campaign.

The Easing Into Autumn spot was created by Creature London with media support from Goodstuff.

The advert follows a young couple preparing their home for winter. Magically transported to a Dunelm space filled with stylish autumn solutions, they select items before returning to their revamped living room, ready for the cosy season ahead.

Running until 3 November, it will span TV, streaming services, cinema, radio, online, print, digital, social media and press. 

Designed to resonate with consumers preparing for the cooler months spent indoors, the campaign highlights Dunelm’s accessible homeware solutions, inspiring homeowners and renters to personalise their living spaces.

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The multi-channel campaign will incorporate TV, print, digital, social media, influencers, press and partnerships, aiming to show autumn home preparation as easy, affordable and enjoyable.

It also features a fresh and humorous take on the classic song You’re The One That I Want, directed by Sye Allen of Kode Media.

“It’s great to be back in the studio with Dunelm, creating some sweet harmonies with Sye Allen and his friends at Kode,” said Josh Dando, Creature London’s creative director.

“They understood the assignment from the off and we couldn’t be happier with the outcome.”

Dunelm marketing director Sean McGinty added, “Our latest campaign takes an editorial and style-led approach to showcasing that Dunelm has everything customers need to help them ease into autumn.”