Teenage darts sensation Luke Littler has partnered with snacking brand KP Nuts for the launch of a new prize promotion that will see a pub win the chance to host him for one night.
Running from 11 August to 5 October, ‘Nuts for Darts’ will enable one UK pub to host Littler for a night of “darts and nuts”, in a bid to “reenergise” the pub scene.
Pub landlords will be able to secure the brand’s prize by purchasing a promotional KP Nuts pub card pack, scanning the on-pack QR code before entering their details to be in with a shot.
“Playing darts in the pub with my dad as a kid gave me some of my favourite memories. Pubs have always played a big role in local darts leagues and gave me a fantastic chance to practise and grow my game,” said Littler.
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“That’s why I’m excited to team up with KP Nuts for this campaign, supporting pubs and celebrating everything we love about darts. I can’t wait to meet the lucky winner and spend some time with the locals!”
This collaboration marks KP Nuts’ latest foray into the sports sphere, with the Slough-based firm having now sponsored cricket’s The Hundred for several years, before being unveiled as a sleeve sponsor for the English national side earlier this year.
Kevin McNair, marketing director at KP Snacks added: “We’re delighted to be working with Luke Littler on the ‘Nuts for Darts’ campaign. As the UK’s number one nut brand, there’s no one better for us to partner with than the world’s most exciting darts sensation at the heart of the modern game.
“Giving pubs the chance to win an appearance from Luke will provide a welcome boost and drive more darts fans into the pubs – good luck to all the pubs entering!”



