Creative agency Saatchi & Saatchi has named its 2025 New Creators’ Showcase shortlist at Cannes Lions.
Now in its 35th year, the showcase aims to celebrate the “beauty and power” of the partnerships that help to shape the sector.
According to Saatchi & Saatchi, its shortlist acknowledges the creatives behind short films, music videos, adverts and animation.
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Franki Goodwin, chief creative officer, Saatchi & Saatchi said: “The 2025 New Creators Showcase is celebrating its 35-year relationship with new creators by exploring the most powerful creative relationships they have with their collaborators.
“Whether it’s a particular alchemy with a producer, a DoP, a composer or a client, it’s these trusted partnerships that enable a creator to take risks, make mistakes and do things that have never been done before. I can’t wait to launch another reel of creators this year and play a small part in the matchmaking of the creative relationships that will build their future careers.”
The creators include Billy King, Saman Aminzadeh, Luna Carmoon, Louise De Nexon, Jonny Look, Lea Thurner, Above Ground, David McShane, Lauren Maya Davis, Shona Heath, Tanner K Williams and Caleb Femi.
Alongside the announcement, the agency also premiered a short film titled ‘A 35-Year Love Affair’.
