The release of Mission: Impossible The Final Reckoning saw a series of daring and high-profile marketing campaigns to promote the latest instalment in the blockbuster franchise.
Here we take a look at some of the best movie star marketing stunts.
Mission Impossible
Kicking this list off is this offering from the Mission: Impossible Team.
Tom Cruise took over London, standing atop of the BFI Imax building and projecting scenes from the latest instalment across the city’s iconic landmarks including the Millennium Bridge.
British Villains
Next on our list is this advert from Jaguar starring British actors Sir Ben Kingsley, Tom Hiddleston and Mark Strong, who are renowned for playing villains.
The ad celebrates British style.
Harrison Ford
Harrison Ford recently found himself projected onto the side of historic Scottish landmarks, including Dunrobin Castle, to commemorate the release of the latest episode in the single-malt whisky brand Glenmorangie’s ‘One Upon a Time in Scotland’ series.

Joaquin Phoenix: new hip-hop star?
Back in 2009, Joker actor Joaquin Phoenix renounced his status as an A-list actor to become a hip-hop star.
It earns a spot on our list as it all turned out to be a giant hoax, meant to advertise his mockumentary, I’m Still Here.
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Barbie Redcarpet
For the Barbie Press junket, Margot Robbie was styled as iconic Barbie dolls through the ages, including Enchanted Evening Barbie and the Original Barbie Doll.
Fans took to social media in droves to try and guess which iteration she would dress as next.

James Bond
Next up is this stunt from the 2012 London Olympics.
It showcases Daniel Craig as James Bond delivering the Queen safely to the opening ceremony.
Paddington Bear visits Buckingham Palace
In our last offering, we return to Buckingham Palace.
Not quite a stunt with a movie star, well, not a human one anyway.
The spot sees the Queen invite Paddington Bear for tea to celebrate her diamond jubilee.



