Independent creative agency Bandstand has bolstered its senior leadership team with the appointment of Cory Eisentraut as its new executive creative director (ECD).

In his new role, Eisentraut (centre) will be tasked with adding creative expertise and experience to help grow and improve the agency’s offering, alongside bedding-in existing clients and attracting new ones, working with directors Tom Tootal and Fi Case.

Eisentraut joins Bandstand from London-based BBD Perfect Storm, where he held a creative partner role, working on a range of international brands including Pepsi, Vitality and Marriott Bonvoy.

“I think bandstand is one of London’s best-kept secrets in the creative industry, and I want to explode that notion and help more brands and wider audiences recognise the incredible work it’s doing,” said Eisentraut.

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“I’m excited by not only working with its long-standing client base but also helping to forge new relationships with a wide range of global clients.”

This move marks the latest step in the indie outfit’s growth strategy, targeting expansion in both its domestic UK market and globally, having recently produced work for Biffa and the upcoming Fulham Pier project.

Bandstand director, Tom Tootal said: “We’ve always been committed to pushing creative boundaries, and with Cory joining the team, we’re taking this to yet another level.

“With a new leadership team in place and expansion into new territories, we’re now ready to take the next steps in our growth journey and bring an even more maverick approach to creativity,” he added.

Image: Tom Tootal, Cory Eisentraut and Fi Case.