Watch: Aardman Animations’ new flood awareness film

Aardman has produced a film in partnership with the Environment Agency to raise awareness about how groundwater flooding can harm wildlife.
News

Animation studio Aardman – the makers of the Wallace and Gromit films – has produced a heart-warming new film in partnership with the Environment Agency, to raise awareness about the distress groundwater flooding can cause to wildlife.

Directed by Åsa Lucander, ‘Darcy’s Tale’ follows the story of Darcy, a lonely mole searching for love, who is suddenly swept away by rising groundwater.

The film explores how groundwater flooding occurs and underscoring the importance of communities and flood industry professionals working together to be better prepared.

The short film will help support ‘Let’s Talk Groundwater Flooding’, a new national network created by three groundwater flooding projects, funded by Defra (Department for Environment, Food & Rural Affairs) as part of the £200 million Flood and Coastal Innovation Programmes managed by the Environment Agency.

“We are proud to have collaborated with our Project Groundwater colleagues on the development of the Let’s Talk Groundwater Flooding network and with Aardman on Darcy’s Tale, made possible with funding from our £200 million Flood and Coastal Innovation programmes,” said Julie Foley, director of flood risk strategy and national adaptation at the Environment Agency.


Subscribe to Marketing Beat for free

Sign up here to get the latest agency-related news sent straight to your inbox each morning


“Recent months have shown the impact that groundwater flooding can have on communities. By working with an iconic British institution like Aardman, our vital work to raise awareness of the impact and severity of groundwater flooding will reach more people across the country.

Through its work, the programme endeavours to drive innovation in flood and coastal resilience and adaptation to a changing climate.

Lucander added: “When we were approached by the Let’s Talk Groundwater Flooding team to help raise awareness of groundwater flooding, we knew this was an important issue to highlight in a creative and engaging way and were keen to be involved.

“Animation has the power to bring complex issues to life, and we hope Darcy’s Tale helps people understand the risks and how by supporting each other, we can build a brighter future together.”

News
News

Share:

Watch: Aardman Animations’ new flood awareness film

Aardman has produced a film in partnership with the Environment Agency to raise awareness about how groundwater flooding can harm wildlife.

Social

SUBSCRIBE TO OUR DAILY NEWSLETTER

  • This field is for validation purposes and should be left unchanged.

Most Read

Animation studio Aardman – the makers of the Wallace and Gromit films – has produced a heart-warming new film in partnership with the Environment Agency, to raise awareness about the distress groundwater flooding can cause to wildlife.

Directed by Åsa Lucander, ‘Darcy’s Tale’ follows the story of Darcy, a lonely mole searching for love, who is suddenly swept away by rising groundwater.

The film explores how groundwater flooding occurs and underscoring the importance of communities and flood industry professionals working together to be better prepared.

The short film will help support ‘Let’s Talk Groundwater Flooding’, a new national network created by three groundwater flooding projects, funded by Defra (Department for Environment, Food & Rural Affairs) as part of the £200 million Flood and Coastal Innovation Programmes managed by the Environment Agency.

“We are proud to have collaborated with our Project Groundwater colleagues on the development of the Let’s Talk Groundwater Flooding network and with Aardman on Darcy’s Tale, made possible with funding from our £200 million Flood and Coastal Innovation programmes,” said Julie Foley, director of flood risk strategy and national adaptation at the Environment Agency.


Subscribe to Marketing Beat for free

Sign up here to get the latest agency-related news sent straight to your inbox each morning


“Recent months have shown the impact that groundwater flooding can have on communities. By working with an iconic British institution like Aardman, our vital work to raise awareness of the impact and severity of groundwater flooding will reach more people across the country.

Through its work, the programme endeavours to drive innovation in flood and coastal resilience and adaptation to a changing climate.

Lucander added: “When we were approached by the Let’s Talk Groundwater Flooding team to help raise awareness of groundwater flooding, we knew this was an important issue to highlight in a creative and engaging way and were keen to be involved.

“Animation has the power to bring complex issues to life, and we hope Darcy’s Tale helps people understand the risks and how by supporting each other, we can build a brighter future together.”

News

RELATED STORIES

Most Read

Latest Feature

Latest Podcast

Menu