Watch: Barry Keoghan crafts donkey website in Squarespace ad

Website building firm Squarespace has unveiled a campaign film starring Saltburn star Barry Keoghan.
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Website provider Squarespace has unveiled a campaign film starring Saltburn actor Barry Keoghan.

The short film has been released ahead of the brand’s Superbowl spot. It sees the actor joined by a donkey, Don Mosley, who wants to break into Hollywood. Keoghan also featured in The Banshees of Inisherin, in which a donkey played a key role.


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To break into Hollywood, Mosley needs a website, which Keoghan designs using Squarespace. It is hoped that by designing a website and starring in a Superbowl ad, the donkey will be able to land more roles and reach new audiences.

While the ad is mostly light-hearted, making fun of the donkey’s limited acting range, it also discusses the difficulties of breaking into the American market as an Irish actor.

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Watch: Barry Keoghan crafts donkey website in Squarespace ad

Website building firm Squarespace has unveiled a campaign film starring Saltburn star Barry Keoghan.

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Website provider Squarespace has unveiled a campaign film starring Saltburn actor Barry Keoghan.

The short film has been released ahead of the brand’s Superbowl spot. It sees the actor joined by a donkey, Don Mosley, who wants to break into Hollywood. Keoghan also featured in The Banshees of Inisherin, in which a donkey played a key role.


Subscribe to Marketing Beat for free

Sign up here to get the latest agency-related news sent straight to your inbox each morning


To break into Hollywood, Mosley needs a website, which Keoghan designs using Squarespace. It is hoped that by designing a website and starring in a Superbowl ad, the donkey will be able to land more roles and reach new audiences.

While the ad is mostly light-hearted, making fun of the donkey’s limited acting range, it also discusses the difficulties of breaking into the American market as an Irish actor.

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