Travel agent TUI has been named as title sponsor and official distribution partner of the TUI Mediterranean Marathon League.
The partnership covers the 2025, 2026, and 2027 competitions and highlights the travel agent’s ‘dedication to enhancing travel experiences’ through sports events.
The Mediterranean Marathon League is part of TUI’s wider sport sponsorship strategy, which aims to increase the range of experiences available to its customers.
Its portfolio of hotels, clubs, and cruise vessels includes over 1000 sports, tennis and football courts, fitness decks and personal trainers.
TUI chief communications officer Magnus Hüttenberend said: “The TUI Mediterranean Marathon League is more than just a series of races – it’s a celebration of the unique fusion of sports and travel in some of the Mediterranean’s most iconic destinations. We are thrilled to deepen our relationships with local partners and to offer our customers the opportunity to explore these beautiful regions in such a dynamic and engaging way,”
“By sponsoring the TUI Mediterranean Marathon League, we are not only enhancing our portfolio of superb sporting events but also reaffirming TUI’s commitment to delivering extraordinary sports tourism experiences.”
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The event takes place across popular holiday destinations in Cyprus, Greece, Italy and Spain.
The 2025 iteration of the event commences on 9 March in Paphos Cyprus. On 6 April, TUI’s customers can take part in the Alexander the Great Marathon, running from Pella to Thessaloniki, Greece.
On 19 October, runners can participate in the TUI Palma Marathon, Mallorca ,and the finale takes place on 15 November in Palermo, Sicily.
Over 26,000 athletes from 90 countries are expected to take part in the event and the league also offers half marathons, 10km and 5km courses.
Mediterranean Marathon League founding member George Kakourides added: “We’re thrilled to welcome TUI as our title sponsor for this exciting initiative. This partnership reflects our shared vision of uniting the excitement of running with the authentic beauty of the Mediterranean. Together, we aim to offer unforgettable experiences for runners and their families, showcasing the history, culture, and hospitality of these unique Mediterranean destinations.
