Business transformation agency FutureBrand has appointed Joe Thomas as its new head of marketing and new business. He will begin his role effective immediately.
Reporting in to FutureBrand London’s managing director Polly Hopkins, Thomas will be tasked with developing and implementing strategies that support growth, including driving marketing efforts to showcase the office’s expertise across its client roster.
Already working with top international brands such as Starbucks, Sanofi, Hogan Lovells and Nestlé, Thomas’ hire reflects a concerted period of growth for the agency and follows new business wins including PwC and World Athletics.
“It’s an exciting time at FutureBrand as we deepen our expertise in brand-led experience, and so I’m thrilled that Joe is joining us,” said Hopkins.
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“He’s an experienced practitioner with a proven track record, and with an energy and positivity that will help propel us as we enter the next stage of our growth.”
Thomas joins the agency from his previous role as global head of marketing and new business at Coley Porter Bell, where he spent two years. Prior to this, he held the managing director role at Persuasion Communications for four years.
Thomas added: “In getting to know the FutureBrand family, I’ve been blown away by their commitment to their craft and the calibre of the work.
“Combine that with fantastic people, it’s the perfect recipe, and one I’m now delighted to be a part of.”



