Waverton, a London-based independent investment management firm, has appointed digital agency Organic to deliver a new website.

The appointment comes as part of a wider upgrade of the company’s digital client experience.

Organic will aim to develop a new online experience that takes the Waverton brand forward, providing prospects, clients and potential employees with relevant and valuable information at ‘every stage of their journey’.

Waverton has reportedly grown ‘considerably’ in recent years as its commitment to delivering exceptional client service has helped to increase their client base.

While the investment management firm’s focus on personal service remains strong, the company is designing experiences to support relationships. The new website intends to deliver added value, giving the business the opportunity to connect with broader audiences online.

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“Waverton is such an impressive business and the team across marketing and technology are a joy to partner with,” Organic head of client services, Tim Burley, said.

“Working with them to reimagine their digital client experience is hugely exciting. The new website is the first step, but it’s a vital one – to energise the business and create strong foundations to build on.”

The new website created by Organic is set to launch in Q1 of 2023.

Waverton head of marketing, Sasha Dabliz, added: “Delivering a new web presence for Waverton is an exciting step as we ramp up our investment in all things digital. We know that it is the optimum blend of our human, personal service with state-of-the-art digital engagement that will help us drive growth across our four business channels.”