The CMA has said that Google “cannot proceed with third-party cookie deprecation” until its concerns are resolved.
Doomsday Preppers: Are marketers truly ready for the death of third-party cookies?
With Google finally set to phase out third-party cookies for good by the end 2024, will marketers truly be able to cope with this seismic shift?
Google Privacy Sandbox: Date for phasing out third-party cookies confirmed
Google is finally set to phase out third-party cookies after twice delaying the move over the past couple of years.
Evolve or face extinction: How marketers can adapt to a post-cookie world
Marketing Beat takes a closer look at what the end of third-party cookies will mean for the industry, and how it can adapt to these changes.