Charities and agencies have really struck a chord with consumers this year – we round up nine of the best charity campaigns of 2022.
Declan Rice signs for CALM as its newest brand ambassador
West Ham and England star Declan Rice has been recruited by CALM (Campaign Against Living Miserably) to be its latest brand ambassador.
ASA investigates complaints made about CALM’s ‘Suicidal doesn’t always look suicidal’ campaign
The ASA has received complaints about the Campaign Against Living Miserably (CALM) suicide prevention campaign that aired in June.
CALM’s CEO on having the conversation about suicide prevention
Suicidal doesn’t always look suicidal. Marketing Beat speaks with CALM’s CEO to delve into the charity’s latest suicide prevention campaign.