Frijj is bringing its iconic ‘Feel the URjj’ tagline to life as it bigs up the irresistible power of the milkshake in its first new campaign for eight years.
‘Bloody and gory’: ASA bans Viva!’s ‘umbilical cord flavour’ killer yoghurt ad
An ad by vegan charity Viva! has been banned by the ASA for being ‘bloody and gory’, as it featured a woman eating a ‘blood and offal’ yoghurt.
Müller embraces ’90s nostalgia with VCCP Magic Eye optical illusion campaign
Müller goes back to the ’90s for a retro flavour return with a full-on Magic Eye optical illusion campaign from creative design agency VCCP London.
Müller wants you to ‘love every bit’ in major new TV campaign
Dessert brand Muller has released a new multimillion-pound TV brand campaign as part of a wider creative overhaul, calling on consumers to ‘love every bit’.
Vegan chef eats bloody Müller Killer yoghurt in anti-dairy campaign
Vegan charity Viva! has today launched Müller Killer, its biggest ever anti-dairy campaign to raise awareness of animal cruelty in the dairy industry.
Heinz x Absolut and 8 more unexpected brand collaborations
MB rounds up some of the most interesting brand collaborations and licensing deals forged between brands in recent times.
Müller kicks off the year with new Müllerlight campaign
Müller has unveiled a new Müllerlight campaign, positioning the product’s array of flavours as a way of brightening up the coldest months of the year.
Rice, Rice Baby: Müller teams up with Declan Rice for new marketing campaign
Müller Yogurts & Desserts has unveiled a multi-million pound Müller Rice campaign enlisting Declan Rice as its official brand ambassador.