Weetabix is investing £10 million into a landmark campaign which links a fall in consumption levels with a recent drop in the nation’s excellence.
Weetabixshire: breakfast brand campaigns to have its own county
Weetabix is launching a petition for ‘Weetabixshire’ to be recognised as its own county, amid a wider brand refresh.
Weetabix goes big with multi-million pound TV campaign for Women’s World Cup
Weetabix has launched a wide-ranging campaign ahead of the Women’s World Cup taking place in Australia and New Zealand later this month.
Weetabix campaign asks nation to try new cereal recipes and ‘think outside the yellow box’
Weetabix has unveiled a new creative to inspire the nation to ‘think outside the yellow box’ when it comes to eating the UK’s ‘favourite’ cereal.