Political ads could soon flood TV screens as parties look to exploit a legal loophole around the ban, which doesn’t apply to streaming platforms.
UK voters to face barrage of political ads as data rules loosened
UK voters are set to face a concerted barrage of political ads over the coming months as campaigning for the upcoming election gets in full swing.
To regulate or not to regulate: the great political ad debate
Political Advertising founder Benedict Pringle and Alba Party general secretary Chris McEleny share their take on what political ads should look like, and who – if anyone – should be regulating them.
New government ad campaign to encourage complaints about ‘rogue landlords’
The government is due to launch an ad campaign that will encourage social housing tenants to complain about ‘shoddy and dangerous’ housing.
Saatchi & Saatchi London creates national schools programme to offer young people route into industry
Saatchi & Saatchi London has created a schools scheme that will offer young people an opportunity to explore a career in the marketing industry.
Government given £930m to spend on advertising space to promote policies
The government is set to spend more than £930 million on advertising space in a bid to sell government policies in the lead-up to the next election.
Open season: A deep-dive into the cut-throat, unregulated UK political ad industry
Marketing Beat takes a deep-dive into the cut-throat, win-at-all-costs unregulated British political advertising industry, with iconic recent campaigns.
Meta generated £98.5bn in advertising revenues in 2021
Research by Sortlist has revealed the UK industries that have spent the most on Meta advertising since November 2018.