As part of Food Waste Action Week, Hellmann’s has created a new AI-enabled food waste tool to help households use up more of the food they have in their fridge, with a series of great tasting recipes.
System1 reveals top 10 most effective early Super Bowl ads
System1 has revealed the public’s favourite early Super Bowl ads, with Michelob ULTRA, Hellmann’s and T-Mobile taking the top spots.
‘Throw a shrimp on the…’: Hellmann’s and Ogilvy tap into Barbie-mania with playful campaign
Hellmann’s and Ogilvy have joined Barbie-mania with a playful tongue-in-cheek campaign encouraging fans to have a BBQ this summer.
Hellmann’s Smart Jar tells people when their fridge is at the right temperature
Hellmann’s and creative agency Ogilvy UK have created a specially designed ‘Smart Jar’ of mayonnaise in a bid to tackle food waste.