Maltesers has launched a new campaign in partnership with Channel 4 and Buzzfeed drawing attention to the difficulties new mums face at work.
Advertisers react to the Queen’s speech
The Queen’s speech, read by Prince Charles yesterday has solicited a response from the advertising community.
Channel 4 partners up with Eve Sleep to encourage viewers to turn off screens before bed
Channel 4 has announced a new sponsorship deal with eve Sleep, in an ‘ironic’ bid to encourage viewers to switch off their screens before bed.
M&S revives its Fresh Market Update campaign
M&S Food has revived its Fresh Market Update customer campaign, launching a new five-month TV advertisement plan.
Next-day delivery service Bother airs “first-ever” TV campaign
The next-day delivery household essentials service, Bother, has announced that it will air its “first-ever” TV campaign later this month.
Google Taskmaster-style ads banned by ASA
The Advertising Standards Authority (ASA) has banned two of Google’s ads, which featured on Channel 4.
Channel 4 revives Smash Hits magazine for Derry Girls promo push
Channel 4 has launched a left-field marketing campaign to promote the final series of its hit sitcom Derry Girls.
Wickes launches new TV ad showcasing art of DIY
Wickes has kicked off a new brand marketing campaign glorifying the art of DIY and encouraging the British public to show off their home improvements.
Sainsbury’s kicks off Bake Off sponsorship with viral-inspired twist
Sainsbury’s Taste the Difference has set in motion its latest promotional campaign as part of its flagship deal to sponsor Channel 4’s Great British Bake Off. ‘Cake or not cake’,…
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