CAP (The Committee of Advertising Practice) is cracking down on rule-breaking vape adverts by issuing a notice to advertisers.
ASA tightens grip on non-alcoholic sector with tough new rules
The Advertising Standards Authority (ASA) has released an updated set of guidelines for advertisers on how to market these products safely.
Regulations tighten as ASA doubles down on greenwashing – again
ASA new advertising guidelines crack down on greenwashing, with tougher regulations around brands making ‘carbon-neutral’ and ‘green’ claims.
ASA data: UK filed 5,318 influencer complaints in 2022
The Advertising Standards Authority (ASA) has revealed that a total of 18,430 online complaints were filed in 2022, many surrounding influencer marketing.
TikTok Elf Bar and HQD vape ads featuring Gogglebox star George Baggs banned
Two separate TikTok ads for vape brands Elf Bar and HQD have been banned by the ASA for breaching nicotine and age-related ad codes.
ASA takes action over PureCraft false health claims
Baking company AB Mauri has removed all promotions from its PureCraft website after it was contacted by the ASA with regard to health claims.
DFDS Seaways ad banned for misleading travellers with £39 day-trip claim
An ad for ferry crossing provider DFDS Seaways has been banned by the ASA for misleading consumers with an unclear discount offer.
Cleaning influencer Mrs Hinch has two ads banned for failing to highlight videos as promotions
Two ads from cleaning influencer Mrs Hinch have been banned by the ASA for failing to clearly identify the videos as advertisements.
Dawn French ‘is a huge twat’ tour promotion cleared by ASA
An ad for Dawn French’s new UK tour has been cleared by the ASA after claims that the ad was likely to cause serious or widespread offence.
Influencer Marketing Trade Body appointed as member of CAP
The Influencer Marketing Trade Body (IMTB) has been appointed as a member of the Committee of Advertising Practice (CAP).