As part of its wider “Yours for 200 Years” campaign VCCP has put together a set of iconic posters, drawing on campaigns from 1915 to 2024.
Cadbury 200 years on: VCCP on unwrapping the brand that shaped a nation
Celebrating 200 years of Cadbury, Marketing Beat speaks to VCCP’s Angus Vine to unpick the campaign honouring the milestone.
Cadbury champions the local corner shop in latest cash prize giveaway campaign
Cadbury’s has unveiled its latest campaign ‘The Big Win-Win’ which aims to celebrate the ‘iconic British staple’ – local corner shops.
Watch: Cadbury launches interactive Secret Santa activation for fifth year running
Cadbury has today (14 November) launched its ‘Secret Santa Postal Service’ activation for the fifth year running, inspiring people to secretly send…