BrewDog has created a special edition football shirt to address the numerous controversies surrounding the 2022 FIFA World Cup in Qatar.
LGBTQIA+ ad industry advocate group calls for brand and agency ‘allyship’ during World Cup
Outvertising, a voice for the LGBTQIA+ community within the ad industry, has asked brands and agencies for ‘allyship’ during the World Cup.
Havas parodies iconic Nike Rooney poster to drive awareness around male skin cancer
Havas London has partnered with skin protection brand LifeJacket and cancer charity Melanoma UK to launch a new campaign that aims to…
Watch: Mother London explains why there’s KFC Delivery with bold omnichannel campaign
Restaurant chain KFC has today (18 November) launched a new omnichannel campaign to ‘celebrate the beauty’ of its home delivery proposition.
Nike releases star-studded ‘Footballverse’ ad ahead of the World Cup
Nike FC has released ‘Footballverse’ a sci-fi-style ad spot that sees iconic football players past and present come together in a football multiverse.
Adidas World Cup ad sees Stormzy unite a flurry of football icons
Adidas has launched the latest chapter of its ‘Impossible Is Nothing’ campaign ahead of the FIFA World Cup Qatar 2022.
Watch: Droga5 creates festive football film for Paddy Power ahead of winter World Cup
Paddy Power has today released its 2022 World Cup spot, celebrating the ‘unprecedented collision’ between a major international tournament…
OKX unveils Football Festival with £2.6m prize pool ahead of 2022 World Cup
Cryptocurrency exchange OKX has launched the OKX Football Festival ahead of the FIFA World Cup Qatar 2022 tournament.
Six knockout World Cup 2022 campaigns winning the attention of Christmas consumers this winter
Marketing Beat takes a look at some of the best World Cup 2022 ad campaigns from some of the biggest brands in the world.
BrewDog launches ‘anti-sponsorship’ campaign to protest upcoming Qatar World Cup
Scottish brewery and pub chain BrewDog has unveiled a tongue-in-cheek ‘anti-sponsorship’ campaign of the upcoming 2022 FIFA World Cup.