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AMV BBDO names new chief strategy officer
London agency AMV BBDO has today (1 March) appointed Martin Weigel as its new chief strategy officer, who will begin in his new role in April.
It’s not me, it’s you: Is re-pitching an exercise in futility?
As adam&eveDDB and Wieden+Kennedy split from flagship clients John Lewis and Sainsbury’s, here’s why re-pitching is almost never a good idea.
BBH secures Tesco clothing brand F&F
BBH has this week secured F&F’s account and will now be tasked with overseeing the Tesco clothing brand’s strategy and creative vision.
Watch: 2022’s seven best ads as chosen by creatives
Marketing Beat speaks to agency creatives who give their verdicts on 2022’s brightest, boldest and best ads, as the industry leaves Covid behind.
2022 Women’s Euros: Seven of the best stereotype-busting ad campaigns
Marketing Beat looks at seven of the best marketing partnerships announced in the run up to 2022 Women’s Euros, including LinkedIn and Visa.
Heinz celebrates ‘hardcore mayo fans’ with mini-blockbuster ads
Heinz is celebrating its most hardcore mayo fans with a new omnichannel campaign that brings their dedication to life on the big screen.
Raft of agencies awarded IPA mental health badge of honour
Close to 70 companies have been awarded the IPA’s People First Promise badge for illustrating clear dedication to their employees’ mental health.
W+K London makes strategic promotions across business
Global creative agency Wieden+Kennedy has made two strategic promotions across planning and growth within its UK business, W+K London.