Decoding Online Shopping: Consumer Trends 2024

Success in ecommerce goes beyond great products—it’s about truly understanding and connecting with your customers.

Our report, based on a survey of 4000 global consumers, unveils consumer’s desires, biggest frustrations, and what makes them buy. Learn how to personalise the shopping journey, optimise for speed, and use these conversion drivers to stay ahead of the curve.

The topics covered in this report include:

  • Consumer habits: What are they buying and where?
  • Influences: What factors do they consider when making a purchase?
  • Frustrations: Why are carts abandoned? What are their online shopping pet peeves?
  • We use Mailchimp as our marketing platform. By clicking below to download the eGuide, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.
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